Technologic تكنولوجيك

      Hisense, a global leader in consumer electronics and home appliances, proudly announces the grand opening of its flagship store on King Abdulaziz Road in Riyadh. This cutting-edge space is more than a retail destination—it is a hub of innovation, designed to offer Saudi consumers immersive experiences with the latest in smart home and entertainment technology. The launch reinforces Hisense’s commitment to the Saudi market, showcasing its dedication to empowering modern lifestyles through products that blend functionality, design, and advanced technology .   A Store Designed to Inspire and Engage The Riyadh flagship store reimagines how consumers interact with technology. Visitors can explore: Gaming Zone: Step into the ultimate gaming experience with ultra-responsive Hisense ULED TVs, Laser TVs, and projectors designed in collaboration with Xbox. Experience gaming with vibrant visuals, seamless performance, and sound that immerses ...

    Regional fashion powerhouse 6thStreet has achieved a significant 5-8x return on ad spend (ROAS) through its partnership with Gupshup, the world’s leading Conversational AI Engagement platform. This underscores the transformative power of personalized, segment-based marketing on rich channels like WhatsApp.   The platform's capabilities like product discovery and upsell recommendations have enabled the brand to deliver highly personalized shopping experiences. Automated campaigns based on shopper behavior led to a 5x increase in abandoned cart recovery and an 8% boost in the recency score of its active customer base . In a market where traditional push notifications are losing traction due to evolving privacy updates on iOS and Android, 6thStreet recognized the need to adapt to a more conversational approach. The fashion retailer embraced WhatsApp as a new channel, enabling them to connect with 97% of their customer base. “Conversational marketing has unlocked...

      Himel, a multinational leader in electrical products, is making significant strides in the Kingdom of Saudi Arabia (KSA) as it expands its presence across the Middle East. With 15 years of international operations, Himel has established itself as a frontrunner in delivering value-engineered solutions for residential, commercial, and industrial applications.   Already present in over 55 countries, including Gulf Cooperation Council (GCC) countries—Kingdom of Saudi Arabia, Bahrain, Kuwait, Oman, Qatar, and United Arab Emirates; Himel’s entry into KSA represents a pivotal milestone in its global journey. The brand is committed to contributing to the modernization of KSA’s electrical infrastructure, aligning with Saudi Arabia’s Vision 2030 development goals. Recently recognized at the International Business Magazine Awards 2024 as the “Value Engineering Leader in Switchgear Range, Middle East and Africa 2024,” Himel's commitment to affordability and product q...